The popularity of augmented reality (AR) is on the rise. It’s become a hot topic in gaming, entertainment, and even education. AR can be used to create games like Pokémon Go or Minecraft with your phone in order to see virtual objects that don’t exist in real life. However, it has also been applied to other industries as well – such as beer! There are many different ways AR has been utilized for this drink so far: from watching dinosaurs roam through your glass, to having psychedelic swirls dance before your eyes. Check out some of the best examples of this new technology and see for yourself how amazing it is!
What exactly is augmented reality?
Augmented reality is a technology that allows you to see virtual objects floating in your environment. These objects can be anything from gaming characters to educational tools. AR has become popular in recent years because it allows users to interact with their surroundings in new and exciting ways. There are many different applications for this technology, and it is continuing to grow more and more each day.
How augmented reality and beer relate
Swigr is a company that is leading the charge in beer augmented reality. Their app allows you to see virtual objects floating in your beer, adding a whole new level of entertainment to drinking. There are many different ways to enjoy augmented reality beer-from watching a label come to life, to having the brewer explain more about the beer you’re drinking.
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How customers activate augmented reality experiences
With your smart phone in hand, when you scan a beer label with the Swigr app, you are able to activate an experience. This could be anything from watching a video about the brewing process, to seeing how the ingredients were sourced. Swigr has partnered with many different brewers in order to provide this enhanced experience to their customers.
Examples of augmented reality beer
1. The first example of augmented reality beer is the Jurassic Park beer from Innis and Gunn. This beer comes with a special AR app that allows you to see dinosaurs roaming through your glass. It’s an exciting way to enjoy your drink, and it’s sure to entertain guests at your next party!
2. Another great example of augmented reality beer is Budweiser. Budweiser is no stranger to using augmented reality in their marketing. In fact, they teamed up with Swigr to create an experience for The King’s Cup beer. Using the Swigr social wall to connect with Budweiser fans all over the world. It allows users to post photos of themselves enjoying The King’s Cup beer, and seeing their photos right on the can! This creates a social media space where everyone can share their experiences and connect with other fans. It’s a great way to create excitement for the beer.
3. Finally, the last example of augmented reality beer is the Cerveza Margarita from Heineken. This beer comes with a special AR glass that allows you to see psychedelic swirls dance before your eyes. It’s the perfect drink for a party, and it’s sure to get everyone in the mood for some fun!
Swigr has some of the best examples of this new technology and it’s amazing how it looks. If you’re looking for a simple, cheap, new way to experience beer, Swigr is definitely the way to go!
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